London’s annual Pride Parade is happening on 8 July, but preparations are already underway to celebrate the event and promote love and acceptance of every sexuality preference.
Pride in London have unveiled a campaign by WCRS titled “Love Happens Here”, in which 30 posters, representing people’s experiences of sexuality in the capital, have been created.
The selection of posters, focused on the subject of ‘Love’, is the second phase of the WCRS campaign, following the first phase which was focused on ‘Hate’. The latter phase shed light on the rising problem of LGBT-related hate crime, by using guerrilla posters.
An interactive map was used to collect the variety of stories from individual members of the LGBT community, as people were able to pin their experience to the location where it took place.
Different artists and illustrators then added their artistic flair to the messages, supporting the campaign by providing their talent free of service. The impressive list of artists includes: Alice Bowsher, Cachetejack, Daniel Frost, Jack Hudson, and Peter Judson.
Each design features a central heart icon containing the quotes from the LGBT public, along with vibrant colours. The symbolic LGBT rainbow of colours also appears in many of the posters. 
The prints will be distributed throughout the Capital, but will also be available from the Tate as part of their Queer Britain season.
-@georgielmw
